Q: Will I have more success with GSW because they are regional specialists than I would with a national representatives firm?

A: Yes. GSW specializes in representing its clients’ needs in the Southeastern and Southwestern regions of the United States. Because GSW has chosen to remain as a regional specialist it can stay current with the product trends, buying habits and needs of the local markets so their clients can expect the best opportunities to generate predictable sales and long term revenue growth.

Q: Is it less expensive for me to select a one person representative office than GSW and Associates to represent my company and develop sales opportunities for my products?

A: We ask our clients to focus on the outcomes they want to achieve. If a new client wants to build sales revenues and market growth or introduce a new product, then GSW can help. We believe it all comes down to selecting experience and quality. If you want sales to occur and your brand to build market share then you should pick a firm that will perform. A single rep office may offer a lower fee but will you get the sales results you need? At GSW we believe it is all about Return On Investment.

Q: Do I need a representative firm that offers relationship building skills with active accounts or can I simply sell my product on the Internet?

A: We get this question a lot from our clients. The Internet is a virtual worldwide market. Unfortunately product loyalty is not something you easily build in a web store environment. At GSW we help our clients build products sales and brand success so they can develop a healthy re-buying environment for their products. We sell your products through the long–standing, personal account relationships we have built over the decades. We do believe that the Internet is a great way to market your products and maintain a presence with your existing clients and customers. Therefore, we offer services for email blasts, monthly newsletters, Social Media engagement and market research.

Q: Our product is in an extremely competitive market space. Can GSW help me differentiate it from the competition?

A: Yes. Competition is now the name of the game. Through our Business Builder services we can help you position your product, message and pricing to gain an edge over your competition. We listen closely to the feedback we receive from the principals in the sales outlets we work with. This input keeps us current, and in turn, allows us to help our clients remain competitive.

Q: Will GSW be able to devote the time necessary to get my new product into the market and generate sales?

A: Yes. We will only take on new clients and their products if we feel we can devote the time and resources necessary to make them successful.  After we review the client’s needs we will represent them if we can deliver healthy sales results. We believe in partnering together with our clients to build results.

Q: Can GSW help me lower my in-house cost of sales (support staff, sales team, planning & marketing services) and increase my sales success?

A: Yes. More and more companies are looking at the bottom line and focusing on their true cost-of-sale. GSW can take over many of the expensive sales, marketing and customer service processes that eat up your cash and margin. We offer a full range of services and can generate more immediate results. We designed our Sales Builder, Business Builder and Market Builder programs to help you gain the edge in you market.